Alain Guillot

Life, Leadership, and Money Matters

Monthly Blog Update, December 2020

This has been a great month and a record year. The podcast, blog, and YouTube channel continue growing. Every month we get more traffic, more downloads, more views.

I have to be honest. The real reason for this growth is that I have no social life. Covid-19 has interrupted all the social gatherings that I used to do. Every evening, after 5 pm, I had somewhere to go, something to do, someone to see; no more.

Now the best I can do for the rest of society and for my own well being is to stay home. I admit it. I am not the most productive nor the most efficient person. I waste so much time scrolling away or just daydreaming, staring through the window with nothing going on in my head. But I have so much available time that at the end of the day, I always end up producing something.

And producing I have. Almost every day I have been able to come up with a new post or a new podcast. I adopted wholeheartedly Seth Godin‘s philosophy of constantly shipping. Get rid of all the bad writing and the bad podcasting episodes so that the good ones will eventually come out. And here we are, keeping you updated about the progress of this blog, podcast, and YouTube channel.

Website visits
2,850 visits.

I was a bit shy of last month’s higher number, but I am still happy with the outcome. I hope to pass 3,000 visits next month.

Website visits
August1,665
November2,861
December2,850
Alexa Ranking

Alexa rank is a measure of website popularity. It ranks millions of websites in order of popularity, with an Alexa Rank of 1 being the most popular

Website visits
August1,851,389
November864,838
December1,035,801

Unfortunately, I went backward. The goal is to have a ranking of under one million. Oh well, let’s see if during January we can climb our way to below one million.

Domain Authority

Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). A Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank.

Domain authority
October21
November21
December21

I have been stuck at 21 for a long time. Occasionally I go up to 22, but then I go back down to 21.

The solution to increasing domain authority is to ask other bloggers for backlinks, but sometimes I get tired of that game. Whatever backlink I have gained during the last month, I have earned organically (without asking), but if the DA goes down to 20, I will have to start asking again.

Podcast downloads

This was the great success of the month. The podcast downloads doubled. I don’t understand why. I suspect that I was featured by one of the podcasting apps out there. With podcasts, it’s hard to know. I don’t even know how many people are subscribed to the podcast. That information is not available to us, we have to more or less guess it. Either way, I am extremely thankful that more people are finding the podcast.

Podcast downloads
August980
November1,291
December2,465
YouTube Subscribers

In order to monetize YouTube, I need to get 1,000. It seems to be such an overwhelming challenge. How long will it take me? I need 72 new subscribers every month if next year I want to reach 1,000. Subscribe to my YouTube channel.

YouTube Subscribers
August92
November128
December138

Goal for the future, to be under 500,000.

I have been stuck at 21 for a long time. Occasionally I go up to 22, but then I go back down to 21.

The solution to increasing domain authority is to ask other bloggers for backlinks, but sometimes I get tired of that game. Whatever backlink I have gained during the last month, I have earned organically (without asking), but if the DA goes down to 20, I will have to start asking again.

YouTube Views

There was a decline in views from the previous month, but I am still happy. Between podcast downloads and YouTube views, there is a cumulative audience of 4,105 per month. This is something of great pride for someone who has no experience in media and who still suffers from impostor syndrome.

YouTube views
November2,466
December1,640
LinkedIn Connections

I spend about 20 minutes every day on LinkedIn connecting with people. Connect with me on LinkedIn.

LinkedIn connections
August4,392
November4,902
December4,947

I am a little bit tired of social media. I continue caring about LinkedIn because one day I hope to create in-person events and I want to continue having those connections. The growth is slow but steady.

Twitter followers

So far I consider Twitter the best social media platform and I am getting a lot of great connections in there for my podcast. Follow me on Twitter.

Twitter followers
August395
November533
December531

Happy new year

Thank you so much for your support. I wish you a happy and prosperous 2021