Corporate events offer the ideal opportunities to show off to potential investors. Businesses of all sizes host events specifically for this purpose; you can show off your brand, products, and services straight to people who might want to invest. As a result, you need your events to be the best possible – and you have to wow everyone there.
How do you do this? Well, you need to differentiate your business from what already exists. Investors and other interested parties will attend loads of corporate events, so here are some ways to make yours feel unique and special:
Open With An Impressive Light Show
Kickstart your business event with a light show to set the tone and establish this as something innovative and unique. Opt for drone light shows to really impress your audience and make them feel like they’re about to see something special.
It’s the perfect opener because it draws gasps from the crowd and captivates your audience’s attention. Investors will be eager to see what the rest of the event holds because they’re intrigued by your entrance. It certainly beats the typical start of someone announcing your name on stage!
Utilize Augmented Reality Technology
You need to lean into technology at every possibility during your corporate event. This starts with your light show and extends to simple things like LED displays instead of boring traditional signage. Then, you should take it one step further with the use of augmented reality technology.
Set up booths – or find ways to provide AR headsets to everyone in a seated audience. Use augmented reality to craft digital worlds for people to look around and interact with. It’s a genius way of showing off new products in a more up-close and personal approach. The AR technology itself will make your event unique, but it also helps investors see your vision – which is what they need before deciding whether to spend money.
Present Hard-Hitting Data Through Holograms
Speaking of which, investors love seeing data at these corporate events. Speak to any business investor, and they’ll tell you how annoying it is to spend an hour or so listening to someone waffle about their brand or product with no real substance supporting it.
Why should an investor risk their capital for your business? They need assurances that your products/services will generate money, and this comes from data. However, the way in which you display the data can give investors the push they need. Don’t just use spreadsheets and PowerPoints – use hologram projections to visualize your data and show it in a cool way. You can use animations to move the data around and switch between holographic charts in the middle of the stage or event space.
It’s something an investor probably doesn’t see much at other events, so it sticks in their mind – and that’s the secret to impressing them and making a case for your business.
When all’s said and done, your corporate events need to be different if you want them to have an impact. Stop following the crowd and start thinking outside the box to make genuine statements that wow investors and earn you lots of important meetings.
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