Alain Guillot

Life, Leadership, and Money Matters

Category: Marketing

  • What Businesses Needs to Keep in Mind When Planning a Large Event

    What Businesses Needs to Keep in Mind When Planning a Large Event

    Hands down, hosting a large event is one of the most fantastic ways to engage with the community, raise awareness for a cause, or showcase your brand. Plus, it never hurts just to have an event and just have some fun! It doesn’t really matter too much what these large-scale events are, either.  Whether it’s…

  • How to Attract More Customers to Your Bricks-and-Mortar Store

    How to Attract More Customers to Your Bricks-and-Mortar Store

    Right now, when a new Amazon package arrives faster than the time it takes to say “free two-day shipping,” bricks-and-mortar stores need a little extra mojo to keep those doors swinging. If your foot traffic’s been limping along, don’t worry because transforming your store from ghost town to bustling marketplace is easier than you think,…

  • Marketing Blindspots You Should Really Consider Filling In

    Marketing Blindspots You Should Really Consider Filling In

    When you’re coming up with your marketing methods, you’re going to want to focus on the methods that are most likely to get as much eyeballs on your business as possible, right? To that end, you might focus on what seems to drive the most traffic: online advertising, search, and email marketing. However, focusing on…

  • How Custom Stickers Can Boost Your Brand’s Visibility 

    How Custom Stickers Can Boost Your Brand’s Visibility 

    Ever feel like your brand is just one in a sea of many? Well, guess what? There’s a fun, vibrant, and incredibly effective way to make your brand pop – custom stickers! Yes, those colorful, sticky little pieces of creativity can do wonders for your brand’s visibility.  Why Custom Stickers?  First things first, why should…

  • How Custom Shopping Bags Can Help With Brand Recognition

    How Custom Shopping Bags Can Help With Brand Recognition

    In the fast-paced world of business you have to be ready to adapt at all times. Market demand is something that you have to respond to in order to set your company apart from your competition. One area that you can swiftly zoom ahead of them with is your custom shopping bags.  A bag that…

  • How To Make Your Storefront More Appealing

    How To Make Your Storefront More Appealing

    When managing a retail store, it’s important to remember that first impressions count. A well-designed storefront, with eye-catching displays, can encourage new customers to step through the door, whereas a poorly maintained or designed space will have the opposite effect. With that in mind, here are some effective ways to make your storefront more appealing!…