Alain Guillot

Life, Leadership, and Money Matters

Category: Business

  • 6 Tips for Boosting Ecommerce Conversions

    6 Tips for Boosting Ecommerce Conversions

    Understanding conversion rates, which are crucial for unlocking your e-commerce potential, is a key to making informed decisions. According to a benchmark report, the average e-commerce conversion rate is 2.5% to 3%, with a good conversion rate exceeding 3%. This knowledge empowers you to set realistic goals and make informed decisions to improve your sales…

  • Running a Service Business with Trucks? Here’s Why Their Maintenance is Non-Negotiable

    Running a Service Business with Trucks? Here’s Why Their Maintenance is Non-Negotiable

    Running a trucking business is no small feat. Whether you’re in logistics, construction, or delivery, your trucks are the backbone of your operations. But have you ever stopped to think about what happens when they break down unexpectedly?  Well, who knows better than you that a single truck out of action can lead to unhappy…

  • Building Business Premises: What to Consider

    Building Business Premises: What to Consider

    Most businesses choose to lease their premises, but that’s not the only option. In some cases, it can make more sense for the business to build its own premises. While that approach does with its challenges, it can offer a wide variety of long-term benefits. For instance, it allows for complex flexibility about how the…

  • Securing Your Commercial Space: What Every Business Owner Should Know

    Securing Your Commercial Space: What Every Business Owner Should Know

    Running a business is exciting, but it comes with its share of challenges. One of the biggest is ensuring your space is secure. From protecting your assets to keeping employees and customers safe, security should always be a top priority.  But where do you start? Don’t worry—we’ve got you covered. In this article, we’ll break…

  • Essential Financial Strategies for Small Business Owners

    Essential Financial Strategies for Small Business Owners

    Running a small business definitely has some challenges, and I find that job management is one of the top issues. As a small business owner, controlling your finances effectively is crucial to the success and growth of your enterprise. From budgeting to securing funding, having the right financial planning in place can make a huge…

  • 3 Ways to Get Your Business Noticed When It’s Lost in the Crowd

    3 Ways to Get Your Business Noticed When It’s Lost in the Crowd

    As a business owner, making sure you secure new customers while retaining your current customers is one of the most vital parts of running your business. After all, if you don’t have people buying your products and services, your business wouldn’t exist! Unfortunately, even when you prioritize your customers, this isn’t always enough. With so…