Alain Guillot

Life, Leadership, and Money Matters

  • Buying a House in Another State: What to Do

    Buying a House in Another State: What to Do

    If the opportunity comes up for you to be able to move to a new state, whether that’s for a new job or the chance to retire in another house, you should look at buying a property before you get there. It’s a daunting process to buy a home in…

  • Unlocking the Power of Quality Leather: Boost Your Business Today

    Unlocking the Power of Quality Leather: Boost Your Business Today

    Have you ever wondered what sets the most successful brands apart? One key factor is the raw materials they choose. Leather, especially high-quality leather, is a prime example.  Whether it’s fashion, furniture, or accessories, it continues to be a go-to material for businesses looking to offer premium products. If any…

  • How To Elevate Your Marketing Strategy

    How To Elevate Your Marketing Strategy

    Marketing has the potential to boost sales, generate more high-quality leads and get people talking about your brand, but what if your campaigns aren’t delivering the results you want? If you’re looking to improve performance levels, here are some steps to elevate your marketing strategy.  Identify your objectives The first…

  • Essential Factors To Consider When Choosing Office Space For Your Business

    Essential Factors To Consider When Choosing Office Space For Your Business

    Finding a base for your business is an important step. Whether you’re launching a start-up, expanding or relocating, it’s beneficial to think carefully about renting or buying an office. In this guide, we’ll outline some essential factors to consider when choosing office space for your business.  Location The location of…

  • Why the U.S. Stock Market Is Crushing Europe in 2024

    Why the U.S. Stock Market Is Crushing Europe in 2024

    The different performance between the European and U.S. stock market. Over the past 12 months, the U.S. stock market, as represented by the S&P 500, has increased more than 30%, demonstrating great economic momentum and investor confidence. On the other hand, the European market has lagged significantly, with the iShares…

  • Five Things That Will Turn People Away From Your Store

    Five Things That Will Turn People Away From Your Store

    Running a successful store isn’t just about having great products; it’s about creating an experience that makes customers want to come back. Sometimes, small oversights or avoidable mistakes can drive potential customers away, even if what’s being sold is amazing. Regardless if you’re growing a cozy boutique or a large…